Search Engine Optimization :
Search Engine Optimization (SEO) is a process that focuses on the improvement, optimization, and better rankings of a website in a search engine, so that the website gains more audience and visibility on search engines. If the website ranks higher or it comes up in the first search results, then it is a greater possibility to attract traffic to one’s website. This can help in gaining more authenticity, business, and an organic customer base to one’s website.
Benefits of SEO :
Increased Traffic : Improved and enhanced visibility on Search Engines, which leads towards increased traffic on websites.
Increased Business : With amplified traffic, you get more visitors to your website, and that results in improved business.
Leads : The website gets its placement in front of potential customers who are always ready to purchase online.
Brand Awareness :Your brand gets its digital existence, and more people get to know about it.